Kim Townend Studio turns social data into cultural intelligence.

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Social media powers so much of what people think, feel, and buy and allows us to pick up early signals of where things are headed.

We turn up-to-the-minute social data into actionable insights to help you; map audiences, spot white spaces, deeply understand a category, or uncover emerging cultural shifts and their drivers.

Our bespoke methodology uses a combination of social, search, trend, and audience insights data across multiple platforms to ensure you’re seeing the full digital picture, not just part of it.

Reliable, human-powered insights

Our team manually collects, cleans, and analyses every dataset. We use AI to support efficiency, but the analysis is always human — because cultural context and emotional intelligence aren't things you can automate. Every dataset is checked and verified, so you're working with insights you can depend on.

Social Intelligence

Social listening, search data, audience mapping and more. Let us know what you want to find out about what’s happening online, and we’ll figure out how to do it.

Cultural Strategy

Translating our social intelligence insights into strategy. Where are the best places for you to show up on and off line, who should you be talking to, about what, and how can you be sensitive to the current environment.

Reporting

From brand tracking, and cultural analysis through trend reports and everything in between, we analyse and quantify what you need and share it with easily digestible visuals and strategic takeaways.

Trusted by clients world‑wide

Netflix Adidas Google Warner Bros. Discovery Pernod Ricard Audible BBC LEGO Booking.com Dr Praeger's Cadbury Fox Searchlight TV Norge Max Factor SYFY University of Oxford Net-a-Porter PepsiCo Arrival Leeds Beckett University Sherlock

When working with Kim, she is quick to understand complex assignments and delivers beyond expectations. Her expertise helped shape our final strategies in a way we could not have done without her. I would work with her again on any of our big initiatives that require a seasoned social strategist.

Mitzi Phung · Creative Strategy Lead Netflix

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